On January 8, 2024, in Shenzhen, OPPO unveiled the most powerful flagship on the market, the Find X7 Ultra, which redefines the ultimate form of mobile imaging. The Find X7 Ultra introduces the innovative Dual Periscope Quad Main Camera setup, featuring a Hasselblad Master Lens system, offering the most powerful and highest-quality multi-camera zoom capabilities currently available on smartphones, with six optical quality focal lengths. It is also the first to feature a one-inch sensor custom-designed for the Ultra Imaging Engine, once again pushing the boundaries of mobile imaging. With the groundbreaking Hasselblad Retrospective Portrait feature, the Find X7 Ultra redefines the highly flexible next-generation portrait photography experience. The new generation Ultra Imaging Engine redefines the direction of computational photography development with its delicate mid-tone rendering. The Find X7 Ultra also features the Hasselblad Master Mode, a new breed of imaging, combining cutting-edge computational photography with outstanding classic photographic aesthetics, creating a portable camera that rivals the medium format feel of Hasselblad.
OPPO's Chief Product Officer, Liu Zuohu, stated: "Ultra represents the ultimate, with no compromises. The Find X7 Ultra defines uncompromising Ultra imaging with its powerful Dual Periscope and Quad Main Cameras. With Dolby Vision across all focal lengths, a new generation Ultra Imaging Engine, Hasselblad Master Imaging across all focal lengths, and super-strong portrait mode, capturing portraits effortlessly, the Find X7 Ultra best embodies the true god of imaging!"
A New Generation of Concentric Universe Design, Embodies Masterful Style
The Find X7 Ultra seamlessly combines powerful imaging with Eastern aesthetics, epitomizing a new generation of concentric universe design. With a design inspired by professional camera lenses' full linear construction, the Find X7 Ultra presents a new generation of powerful full main camera imaging systems in an orderly and harmonious manner. Through high-precision craftsmanship, it intricately weaves a unique time lattice pattern onto the Find X7 Ultra, engraving three-dimensional light and shadow moments onto the universe. The classic Hasselblad imprint, coupled with image inscriptions and light and shadow textures, highlights exquisite details, while OPPO's unique three-stage button design also appears on the Find X7 Ultra, allowing quick access to VIP mode with a flick, easily controlling privacy settings.
Dual Periscope Quad Main Cameras, Hasselblad Master Lens System
The Find X7 Ultra features an unprecedented Dual Periscope Quad Main Camera system, comprising the Ultra-sensitive Periscope Telephoto and the first-of-its-kind Macro Periscope Telephoto, forming a unique Dual Periscope Telephoto combination; the first-of-its-kind one-inch sensor defined by the Ultra Imaging Engine; coupled with a 50-megapixel ultra-wide-angle camera, providing six optical quality focal lengths with four powerful cameras, covering a focal length range of 14mm-300mm, offering the most powerful multi-camera zoom capabilities and the most flexible composition freedom currently available on smartphones.
Additionally, with the high resolution of the new Macro Periscope Telephoto camera of 50 megapixels and the QBC technology of the Ultra Imaging Engine, the Find X7 Ultra can maintain top-level clarity even when shooting at high magnifications of 10x and above, providing greater creative space for landscape photography.
Additionally, with the high resolution of the new Macro Periscope Telephoto camera of 50 megapixels and the QBC technology of the Ultra Imaging Engine, the Find X7 Ultra can maintain top-level clarity even when shooting at high magnifications of 10x and above, providing greater creative space for landscape photography.
New Generation Professional Hasselblad Portraits, Capturing Natural Moments
The Find X7 Ultra's professional Hasselblad portraits introduce the industry's first-ever Retrospective Portrait experience, allowing dynamic moments in portraits to activate portrait algorithms and quickly capture the moment. For the first time, the portrait mode of the phone can capture subjects in dynamic motion, preserving the natural state of relaxation of the subject with outstanding camera quality comparable to that of a camera.
Find X7 Ultra brings ProXDR support for the first time to portrait mode, with support for up to 8 times brightness enhancement. It utilizes the enhancing effect of ProXDR to bring a more energetic light spot performance to portrait mode. OPPO's professional Hasselblad portrait mode can calculate the position, volume, and size of light spots that are invisible to the human eye but truly exist, and accurately convey the energy sense of different light spots through ProXDR display, enabling light spots to achieve a brightness relationship that matches natural light.